Theme - Social Media

The themes of the conference include services, technology, and social media development. The industries that are impacted the decision-making process and marketing strategies by social media including media, financial
services, telecommunication, retail, etc. The conference will bring experts to address the impacts of these changes today and into the future.

The first day of the conference will be more oriented towards industry and practice,with a predominance of industry speakers - CIOs, CTOs, VPs and Directors from private and government enterprises. The second day will be oriented towards academia and applied research with speakers including Faculty, Center Directors and Researchers. Speakers from across the world will meet to discuss and further the thought leadership effort in this field.

Topics include, but are not limited to:

• Impacts of social media on business practices (e.g., CRM, internal communication)

• Innovation strategies in services

• Future of technology in information intensive sectors such as entertainment, healthcare,

• Social media and consumer behaviors

• Social commerce

• Quality management in a sector (such as energy, financial services) via new

technologies

• Product related service strategies

• Technology innovations

• Strategic role of technology in globalization

• Emerging market strategies for services

• Changing business models and strategies with technologies and globalization

• Measuring impacts of services

• Evolution of services with the Internet

• Collaboration across enterprises

• New services enabled by technologies

• Challenges and opportunities for sustainable services in today's global enterprises

• Sustainable business opportunities due to technological advances

 

 

Conference Committee

Ting-peng Liang, Department of Information Management
Professor / Electronic Commerce Research Center – NSYSU

 

Ya-Ching Lee, Institute of Communications Management
Associate Professor / Electronic Commerce Research Center - NSYSU

 

Uday Karmarkar, Director of the UCLA BIT Global Research Network - UCLA Anderson School of Management.

 

Vandana Mangal,Research Director , BIT and Executive Director,Easton Technology Leadership Program - UCLA Anderson School of Managmeent.